Where Wal-Mart Failed, Aldi Succeeds

While Wal-Mart revives its plans to get into New York City, a giant German retailer has slipped in relatively unnoticed. In February, with virtually no opposition — a Queens politician even showed up at the grand opening in Rego Park, Queens — a discount retailer called Aldi opened its first store in the city, and plans to open a second one, in the Bronx, later this year.

After decades spent fleeing cities for the strip malls and boulevards of the suburbs, grocers and discount retailers are doing an about-face. Target plans to open its first smaller, city-size store in Seattle next year, and Wal-Mart announced recently that it would build “hundreds” of smaller, mostly urban stores in the coming years.

Meanwhile, Aldi has quietly been setting up its shops in cities around the country.

Read more at NEW YORK TIMES.